slimline

50% slimmer than normal CD cases	we can post twice as many in the same volume so smaller jiffy bags! twice as much storage space can also be yours!
30% lighter than normal CD cases	so we can keep postage costs down - great for artists calling off bulk orders, but also cheaper general postage to customers.
don't need a J card	this is the biggie - normal CD cases require that card at the back called a 'J-card'. the problem with J-cards is that they are an unusual size and are difficult to manufacture. this costs more, leads to more paper wastage, and needs another piece of paper initially. it also requires more printing with all the extra costs and resources that incurs.
have an integral tray	most normal CD cases have a separate tray in the back cover which is also why conventional cases need a J-card! this saves one more piece of plastic. less resources, less waste.
increasing numbers of people transfer CD material to iPod, computer or other player	a lot of CDs now get consigned to a shelf never to be viewed again. even album artwork (of sorts) can be put on players and computers, so the 'hard' CD just gathers dust!
most artwork is duplicated	quite often, artwork on the J-card is just a re-hash of other artwork in the booklet - this is just wasting paper to be honest. it's also easier to keep track of just one booklet if you keep all your CDs in one place, like a CD book-case.
cheaper than digipak	we would love to use recycled-sourced digipak cases (the paper ones!) but as yet, we are still trying to find a supplier who can actually produce digipak in smaller quantities (min usu 1-2000). the slimline cases we use can be recycled, and suppliedin smaller quantities!
the web is for lyrics!	there really is no need these days for having to put immense amounts of info in the CD booklet. we've even considered generating booklet artwork as a pdf file so that people can print the cover off only if they want to. all the information will be duplicated on artist websites usually so the need for big paper-wasteful booklets is gradually diminishing
they look no different from the front!	some people insist on full size conventional jewel cases, including some artists who insist that their album will be overlooked on shelves. it could be argued that people who have bought your CD know where it is, and for the more important area of sales in shops it makes no difference whatsoever as CDs are displayed face-on. in fact, we have had chats with one or two record shop owners who reckon that slimline cases might encourage them to stock an item as it takes up less space and means they can keep more titles! it also means that bar codes can be added as a sticker onto the back which can be peeled-off after sale nd doesn't have to be encoded into the artwork.